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The China Shanghai International Children’s Book Fair (CCBF) is organised by Shanghai Xinhua Distribution Group Co., Ltd., China Education Publishing & Media Group Ltd., and China Universal Press & Publication Co., Ltd., co-organised by Ronbo BolognaFiere Shanghai Ltd. Launched in 2013, CCBF has quickly become an important event for the global publishing industry. It is the only fair fully dedicated to books and specific contents for children aged from 0 to 16 in Asia Pacific. Over its seven years of development, CCBF has focused on accomplishing its moto—Embracing the Future. The fair provides a leading copyright exchange hub for children’s books. It plays an important role in promoting quality children’s literature and encourages reading culture among young children. In 2018, CCBF opened an exciting new chapter by collaborating with Bologna Children’s Book Fair (BCBF) organised by BolognaFiere. With a history of over 50 years, the BCBF is the largest children’s literature fair in the world. This thriving cooperation will better serve the current strategy of China’s publishing industry—disseminating original content worldwide and bringing the best international books to local readers—also known as the “go global, bring in” policy. Website: www.ccbookfair.com/en
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